SO GLAD YOU’RE HERE ✸
Who runs this gig?
Welcome to bec’s dream job
What sparks me up? Guiding you on your business journey to have simple and thoughtful websites that feel authentic, and vibing with your values.
I truly believe that every passionate solo-preneur, service based brand, or social enterprise deserves a brilliant digital front door.
I use my deep experience in digital to create those experiences ~ mainly through web design, UX Writing for e-commerce, digital strategy and content.
My perfect partners
I love working with people who are connected and find meaning in what they do.
Combine that conscious energy with a solid business purpose and I become a passionate website building machine.
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Any project with a petition, connecting communities, or sharing important ideas gets me super excited.
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Sole traders and creators need digital love too! Whether you’re a service based expert, creative, have a part-time passion project or run a small business – think of me like an extension of your skills to think digital first.
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I’d love to work with non-profit organisations that operates independently of any government. Double points if your NGO is addressing aligned social or political issues that make the world a better place.
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Those brands that are changing the game – but making it sustainable (truly sustainable). We all need things but building a socially and environmentally aware business model is a must-have for eCommerce partners.
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FREELANCER
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WEB DESIGNER
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DIGITAL STRATEGIST
✶ FREELANCER ✶ WEB DESIGNER ✶ DIGITAL STRATEGIST
Bec’s origin story
My story as a creator begins in childhood. I was a story-lover, who found pure joy when categorising my books into multiple lists and writing letters to my family, friends and imaginary fairies.
Upon deep reflection, it seems my career has been heavily influenced by by the experience of growing up alongside the internet. Learning to build websites on Dreamweaver, and staying up all night coding falling hearts onto my MySpace profile was my coming of age.
That experience set me up for a life-long interest in what technology can create. As did an epic business teacher and entrepreneurial parents.
My first corporate gig was having real conversations with customers online as an empathetic Community Manager, then as a Content Strategist.
I also got up before dawn to pen a blog in the early years, creating 100’s of vegetarian recipes to be photographed, designed and published on my food publication which I adored wholeheartedly.
My next career challenge was designing product experiences for sustainable, purpose-led finance and trusted brands where I lead a Content Design team, experimented using UX Design research methodologies and managed large scale digital teams focused on delivering impactful customer experiences.
Nowadays I spend my time as a Product Manager in tech, creating digital strategies and leading teams to build digital products that solve customer problems. Oh, and building thoughtful Squarespace websites, too.
No matter which origin story I mulled over to pen for this page, one thing shone clear:
I’ve been telling stories, creating digital experiences, and communicating for as long as I can remember.
Step into my digital office
＊TALKING ON SELF-CARE FOR DIGITAL PEOPLE WHO ARE ‘VERY ONLINE’＊
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I’m flexible and open-minded, but find the best outcomes when I work following this process:
Web design process
✷ Alignment conversation [20 mins]
✷ Kick off chat and initial briefing [60 mins]
✷ You fill out the brand inspo document [60 mins]
✷ I begin designing! [2 days]
✷Style and approach check [30 mins]
✷ I complete build and design [10 days]
✷ Handover and style guide [2 days]
✷ Tech support [45 days post handover]
A web touch-up can take anywhere from 12 - 16 days, and a full fresh new site can take up to a month, depending on feedback and if the brand style is defined. -
If you have a clear idea on your business goals, side-hustle priorities and clear values we are SET!
That’s all I need to craft a digital experience or website that feels aligned and gooood. -
Absolutely! I find having a 20 minute introduction conversation helps us figure out if we gel, and how we help each other. Free and no strings, of course.
Email me to book a time -
My offerings and contributions are best suited to socially conscious brands, creatives and solopreneurs who need aligned and thoughtful websites, designed on Squarespace, that are easy to manage.
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I’m direct, honest and seriously determined! Having a values-based approach enables me to work with brands that LIGHT ME UP so I’m 153% passionate. That being said, I’m an efficient being – let’s get to it.
Communication preferences✷ Weekly check-ins on Google meet or Zoom
✷ Bi-weekly updates via email
✷ Shared Notion Dashboard with roadmap, plans and updates.
✷ Style guide handover docs in a Notion Dashboard.
✷ Insta and Be.Real friends for life! -
If you’re a solo-preneur or social enterprise, I truly believe you shouldn't have to compromise on prioritising digital experience over purpose. So I'm bringing my expertise in digital experiences to YOU ~ the people and brands that operate with a strong social conscience.
I value healthy introspection, creativity, and a mindful approach to sustainable growth.
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I’m a proactive and creative digital designer with 10+ experience of social media and content strategy, digital web design, copywriting and UX Design. Reflecting on my corporate career (so far), it’s the purpose led decisions and creative projects that LIT ME UP.
I’ve managed websites and social accounts for large brands and love creating sites for passionate people.
Have questions or ready to book in a project?
＊THINKING INTERNET THINGS＊
Kind words
From fellow thoughtful business owners.
Luke Belle – LB Creative
“The digital heartbeat of Luke Belle Creative is pumping in full technicolour, Thanks to Thoughtful Web. Bec felt the vibe of LBC from our first meeting and was a gentle, heartfelt hype girl through the whole process.”
Maria – Solo Arancini
“Bec helped me establish my online presence from day dot. She understood my business inside out and set up a digital strategy that has generated new and loyal customers for my business.”
Liss – Madame Hunter Art Salon
“Thank you for patiently taking this website ride with me. You have softened the road and removed my fear of launching.”
Jade Field – Lazer Erazer Founder
“Thoughtful Web taught us key digital fundamentals, innovative tactics and loaded me up with insightful tips and tricks on how to improve my online presence, ultimately generating Lazer Erazer handsome business.”
Jon Yeo – TEDxMelbourne CEO
“Bec’s willing to put in the hard yards and brings up those around her to deliver great digital results”
Chris– Smarter Home Solutions Founder